The folks over at AoConnection have created a social utility that will connect players and guilds. Users can have their own profile which shows their information along with their characters and create/join a guild. This will allow players and guilds to communicate with each other and take advantage of some of the other features such as photo/video uploads, progression information, recruitment status, a marketplace, forums, chat and more. Check it out for yourself at www.aoconnection.com with more features under development such as a character profile.
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